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The biggest risers in the 2021 Power 100

  • The top ten biggest risers came from Burgundy, Piedmont and California.
  • Price performance and average trade price were determining factors.
  • Burgundy was the region with the most risers in the overall rankings, a total of 37.


The Liv-ex Power 100 ranks the most powerful fine wine brands in the secondary market using five criteria, including price performance and total value and volume traded. This year a record 421 brands qualified, up from 325 in the 2020 list.
Amongst the 421 wines that qualified for consideration, the highest number of risers came from Burgundy (37), followed by Bordeaux (27) and Italy (22). There were ten risers from Champagne, eight from the Rhône and USA each, and seven from the rest of the world.

Burgundy accounts for half of the biggest risers

Burgundy, which was the most represented region in the rankings, accounted for half of the ten biggest risers with five labels.
In fact, the biggest riser came from the region. Emmanuel Rouget jumped 205 places into 44th place. As recently explored, the brand’s success in this year’s ranking was largely due to its price. With an average trade price of £5,052 per 12×75 (between 1st October 2020 – 30th September 2021), it was the eighth most expensive Burgundian brand in the rankings.
The highest-ranking of the top ten risers also came from Burgundy. Sylvain Cathiard jumped 88 places, driven by its strong price performance. Its average Market Price for a case went up 27.2% in a year.

The risers from Piedmont and California

The top ten risers also featured three wines from Piedmont. La Spinetta, which rose by 194 places, ranked the highest for volume traded (10th) and for the diversity of its wines trading (32nd).
Meanwhile, Giuseppe Rinaldi (60th) and Giuseppe Mascarello e Figlio (82nd) were helped by average price rises of 21.3% and 17.5% respectively.
Another big riser was the Californian boutique winery Sine Qua Non, which made a big jump to 71st  place, buoyed by its strong average trade price (£3,980 per 12×75) and overall value traded.
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Liv-ex analysis is drawn from the world’s most comprehensive database of fine wine prices. The data reflects the real time activity of Liv-ex’s 530+ merchant members from across the globe. Together they represent the largest pool of liquidity in the world – currently £80m of bids and offers across 16,000 wines. Independent data, direct from the market.