End of primeurs
En Primeur is all but wrapped up. The campaign was lengthy and while release prices in the first four weeks averaged a 5.3% increase from 2019, the last two weeks of the campaign saw increases of 20%-90%.
This placed Bordeaux firmly in the spotlight across June and its trade share showed this.
Bordeaux trade by value constituted 47.8% of all trade across June, well above its annual share (39.4%), but not as large as a margin as observed in previous years.
If you’re like us, you’re wondering, what the remaining 52.2% of trade was for?
Burgundy and Italy led non-Bordeaux trade by value through June, both with an equal share of 32%.
The greatest level of demand for non-Bordeaux wines came from the United States, followed by the UK, Asia, and Europe, in that order.
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