When Liv-ex published its “Price Guide for Members” ahead of the UGC tastings in April, it seemed that the 2015 vintage represented an opportunity for Bordeaux to reengage with its overseas markets. To this end, some progress has been made. A tentative recovery is underway. Sales in 2015 were sharply above levels achieved in 2014, which in turn were up on 2013, but in the context of history this is a low bar. Sales in 2015 amounted to less than 25% of 2009 levels. So what’s going on?
Liv-ex has published a downloadable report that seeks to address this issue and offer a summary of the 2015 campaign.