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Inspired Money: How to Invest in Fine Wine: A Masterclass on Auctions, Fakes & Profits

By November 7, 2025Fine Wine Market, Podcasts

We’re excited to share that Robbie Stevens, our Head of Broking at Liv-ex, recently featured on the Inspired Money podcast – a series that explores the intersection of finance, investment, and lifestyle.

He joins an expert panel to explore auction strategies and how to spot investment-grade bottles. This masterclass reveals what makes wine one of the most compelling alternative assets today.

What You’ll Learn in This Episode

  • Wine as an Investment Asset
    Discover why fine wine is increasingly viewed as a “passion asset” and how it compares to traditional investments like art or cars.
  • Auction Strategies and Market Access
    Learn the basics of bidding, the hidden costs of auctions, and how online platforms are attracting a new generation of investors.
  • What Makes a Wine Investment-Grade?
    Explore the three pillars of value – rarity, provenance, and maturity – and why secondary market liquidity is the most important metric.
  • Managing Your Collection for Maximum Value
    From optimal selling windows to the importance of a complete paper trail, find out how professional cellar management can protect and grow your portfolio.
  • Provenance and Counterfeit Risks
    Hear how authentication processes and emerging technologies like blockchain are shaping the fight against wine fraud.
  • Exit Strategies and Market Timing
    Understand when to sell, how to read market signals, and why emotional investors need a clear plan to monetise their collections.

Watch the full episode here:
https://www.youtube.com/watch?v=nx9GNRrowmE&list=PLaTmIwOdrI5o2bUmo6XRyVJti9QYN1BFE&index=99

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