Liv-ex members gain access to the global exchange for fine wine, enabling them to buy from and sell to over 600 members worldwide. And with each of them comes a unique client base, expanding our members reach, to not only 600, but to hundreds of thousands of wine lovers all over the world.
Whether you’re a seasoned merchant or scaling up your activity, Liv-ex gives you the tools to buy and sell wine more efficiently, price wine more accurately, and expand your global footprint.
At its core, Liv-ex is designed to simplify the complexities of trading in the secondary wine market. Our mission is clear: to make wine trading more transparent, efficient, and safe for all involved. This means less time spent on administrative tasks, and more focus on what matters—growing your business.
Take advantage of a growing pool of liquidity
At a time when market conditions are uncertain, Liv-ex continues to offer a growing pool of liquidity. The platform provides more wines for sale and a broader range of opportunities to buy than ever before.
This increased liquidity gives merchants access to a dynamic, global marketplace where transactions happen faster, and the breadth of wines available continues to grow. With Liv-ex businesses can better adapt to changing market conditions through access to a versatile global network.
Expanding choice
Liv-ex’s expanding marketplace also reflects a significant shift in the choice of wines available. From 2017 to 2024, the number of unique wines traded on Liv-ex grew by 120%, highlighting the increasing range of offerings available. While the number of French wines traded has seen a slight decline, other regions have experienced impressive growth. For example, the volume of wines traded from Germany grew by 280%, the United States saw an increase of 185%, Italy expanded by 130%, and Spain’s share grew by 70%.
This growing breadth not only gives buyers more options but also creates new opportunities for merchants to tap into international markets. Whether you’re looking for rare German Rieslings, emerging American wines, or classic Italian reds, Liv-ex ensures that you can meet the evolving tastes of your clientele and stay ahead of market trends.
Trade internationally with one trusted counterpart
Navigating the complexities of international trade can be daunting, but with Liv-ex, the process is seamless. By acting as a single counterparty for all transactions, Liv-ex handles the logistics, payment, verification, and shipping for every trade.
This eliminates the traditional barriers to international commerce and ensures that each transaction is secure and reliable. Merchants can confidently expand their reach and trade with professionals from across the globe, knowing that the entire process is managed by Liv-ex. This reduces the risk involved in cross-border trading and frees up valuable resources to focus on growing your business.
How Liv-ex can support your business goals
As the global wine market evolves, Liv-ex continues to offer unparalleled tools and insights that help wine merchants adapt and thrive. Whether you’re looking to access a broader pool of buyers, expand your wine offerings, or simplify your operations, Liv-ex provides the infrastructure you need to succeed in the modern wine trade.
To learn more about how Liv-ex can support your business objectives and help you connect with a global network of wine professionals, get in touch today.
