What Happened In Fine Wine This Week: US buyers take a 41% share of purchase value; Burgundy maintains its lead
Tuscany accounted for 19.7% of total trade value this week, making it one of the market’s strongest-performing regions.
The latest Liv-ex exchange trading data shows US buyers accounted for 41.5% of purchase value this week, reinforcing their growing influence on the fine wine market. As highlighted in recent Liv-ex analysis, American buyers have been returning to the market throughout 2026, and this week their share of purchasing increased further, underlining sustained demand from investors and collectors alike.
Burgundy Leads Trade, DRC Tops Producer Rankings
Burgundy retained its position as the market’s leading region, accounting for 31.4% of trade value this week. Demand remained concentrated on the region’s most sought-after names, with Domaine de la Romanée-Conti (DRC) emerging as the top-traded producer overall, followed by Rousseau. Burgundy’s continued dominance highlights the enduring appeal of its most prestigious wines among global buyers.
Bordeaux’s Share Grows, 2010 Vintage in Focus
Bordeaux’s share of trade rose to 25.9%, although this remained below both the June average of 30.4% and the 2026 average of 31.6%. The standout vintage was 2010, which was the most traded by value during the week. The continued interest in mature, highly regarded vintages demonstrates ongoing demand for established Bordeaux wines with proven track records
Tuscany’s Ongoing Strength
Tuscany posted another strong week, capturing a 13.5% share of trade value. Tenuta San Guido was the region’s leading producer, reflecting continued interest in Italy’s most recognisable fine wine brands. Despite shifting market dynamics, Tuscany continues to attract buyers seeking both quality and diversification within their fine wine portfolios.
If you missed last week’s post, read here.
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