Fine Wine Market Insights and Analysis That You Can Trust
Liv-ex Market Intelligence is analysis of the fine wine market. It’s built on the industry’s most comprehensive pool of transactional data. It gives members the clarity, context, and confidence…
Automation
The fine wine industry has undergone some seismic shifts… In recent years, businesses have had to navigate shifting demand, changing global consumption, unpredictable En Primeur campaigns, and tariff‑related uncertainty. Even in 2025, early signs of recovery were disrupted by renewed trade tensions and a challenging Bordeaux EP.
In this environment, intuition and experience alone are no longer enough. To protect margins and stay ahead of changing demand, fine wine businesses need timely, unbiased intelligence.
Access to these insights gives members a clear competitive advantage – by enabling them to see market shifts well before others they can maximise opportunity and minimise risk.
What is Liv‑ex Market Intelligence?
Liv-ex Market Intelligence is analysis of the fine wine market. It’s built on the industry’s most comprehensive pool of transactional data. It gives members the clarity, context, and confidence to make informed commercial decisions, across buying, selling, pricing, and strategy.
It is:
Timely: Highly responsive and where possible, forward-looking analysis
Detailed: Combining high‑frequency trading data with in‑depth regional analysis
Independent: Not swayed by any position, speculation or bias
Personalised: Custom reports tailored to your business activity
How Market Intelligence Helps Fine Wine Businesses
1. Understand the market you operate in
Access the industry’s clearest view of fine wine dynamics, from real-time shifts to deep dives into regions and wines driving broader market trends. See what’s moving, where demand is shifting, and which wines are falling out of favour.
2. Act early on emerging trends
Spot demand up to six months before it’s reflected in list prices. Liv‑ex’s transactional data reveals real buying appetite before pricing changes appear publicly, giving you time to adjust strategy, stock, and pricing.
3. Optimise your commercial performance
Benchmark your own buying, selling, and stock list performance against the wider market. Understand where you are outperforming, and where margin opportunities are being missed.
4. Empower your whole team
Give your sales, buying, and leadership teams access to trustworthy data they can confidently share with customers and use equally in boardroom reporting as purchasing negotiations.
Why Independent Transaction Data Matters
Liv-ex Market Intelligence reports on transactional exchange data; this is the genuine price a wine has been sold at and bought for on the Liv-ex exchange. To further contextualise, it also uses the Liv-ex Market Price, which is data gathered from listed prices that is cleaned, standardised and categorised by Liv-ex.
Transactional exchange data is a leading indicator of market shifts. The graph below shows how changes in the Liv-ex bid:offer ratio precedes the mid price for Lafite.
Bid:offer ratio being the total value of bids against the total value of offers – or simply a measure of demand and supply
Mid price being the middle point between the highest bid and lowest offer – ie. the point at which a wine is most likely to transact
This is why members rely on Liv‑ex Market Intelligence to understand where the market is heading.
What types of Market Intelligence do Liv-ex member receive?
Personalised Market Report: A tailored monthly report analysing the most important market movements alongside your own buying, selling, and stock list activity – helping you identify new opportunities and respond to risk
Extended Reports: Comprehensive research into global regional dynamics, supply‑demand trends, pricing behaviour, and brand positioning
Market Updates: In‑depth analysis of regions, producers, trade flows, and brand performance – vital for businesses embedding data‑driven decision making into buying and sales strategies
Release Analysis: Independent evaluation of new releases – quickly see whether a wine is attractively priced, how it compares to back vintages, and whether it represents a buying opportunity
Talking Trade: Weekly, high‑frequency updates showing which wines, regions, and trends are driving market activity in the moment – essential for spotting emerging demand early.
“Liv-ex Market Intelligence is incredibly useful for tracking price evolution and assessing purchasing decisions. I sell wines on Liv-ex and regularly use the platform to check prices, but the Market Intelligence reports take it to the next level. They provide real support for my decision-making.”
Rodolphe de Noose, Ovinia
Ready to Stay Ahead of the Market?
Liv‑ex Market Intelligence helps fine wine businesses anticipate shifts, protect margins, and make confident decisions.
If you’d like to explore becoming a Liv‑ex member or would like to see examples of our latest reports, please reach out to our business development team.
Resources
Liv-ex Reports
Talking Trade 30th of January: Asian buying picking up; US holding strong
Bordeaux pulled further into the lead, claiming 37.5% of traded value. The 2022 vintage was the top-traded by both value and volume
Market Intelligence
The latest Talking Trade is now live!
Bordeaux pulled further into the lead of the market, claiming 37.5% of traded value. Burgundy and the US followed in second and third place.
Domaine de la Romanee-Conti, Romanee-Conti 2022, Cos d’Estournel 2005 and Screaming Eagle 2023 were the top traded wines by value.
Asian buying picked up this week, accounting for 18.5% of traded value.
Bordeaux pulled further into the lead, claiming 37.5% of traded value. The 2022 vintage was the top-traded by both value and volume, with Second and Fifth Growths trading more actively than Firsts.
The US held strong in third place with Screaming Eagle– both the not-yet-physical 2023 and back vintages – pulling its weight. Dominusand Sine Qua Nonalso took significant shares of the region’s trade.
Champagne’s share fell slightly to 9.6%. The recently released Dom Perignon P2 2008held its position as the region’s top traded wine, though it fell short of the overall top five. It is trading consistently around £3,500 per 12×75, double the price of the regular 2008.
Tuscany and Piedmont remained consistent, but relatively subdued, together accounting for 10.4% of traded value. Tignanellopulled ahead of Sassicaiaas the country’s top traded wine.
The Rhone’s share of trade rose from 1.5% to 2.5% this week, thanks largely to US buyers, who accounted for over 60% of the region’s trade.
Liv-ex Integrates Jancis Robinson Critic Scores via New API
The JancisRobinson.com API enables Liv‑ex members to automatically pull critics’ scores, tasting notes, reviewer names, review dates, and drinking windows for more than 195,000 wines…
Market Intelligence
Critics’ scores are an essential part of day‑to‑day decision making for fine wine businesses. Whether assessing buying opportunities, valuing inventory, or helping clients understand drinking windows, accurate and up‑to‑date data is crucial.
Yet for many merchants, keeping critic scores and tasting notes current across internal systems and websites remains a manual, time‑consuming task. Copying information from multiple sites creates delays and introduces errors, especially when managing hundreds or thousands of wines.
Liv‑ex’s new JancisRobinson.com API removes that friction entirely.
What the API Does
The JancisRobinson.com API enables Liv‑ex members to automatically pull critics’ scores, tasting notes, reviewer names, review dates, and drinking windows for more than 195,000 wines directly into their internal systems.
This empowers businesses to:
Display relevant JancisRobinson.com scores alongside wines on their website
Enhance buying decisions with richer critic and review data
Analyse drinking windows to support cellar planning and inventory management
Keep information accurate, consistent, and always up to date — without manual input
The integration is designed to streamline how wine businesses access and manage critic data, reducing workload while improving data quality.
How It Works
The API uses LWIN matching, the universal wine identification number, to seamlessly match each review to the correct wine in your database.
LWIN assigns a unique code to wines, similar to ISBN used in books, to codify wine naming across systems and databases. LWIN eliminates ambiguity in wine naming, ensuring consistent matching even when abbreviations or local naming conventions vary.
With JancisRobinson.com data connected to Liv‑ex’s market data in a single environment, members can assess quality, value, demand, pricing, and drinking potential more confidently, all in one place.
Part of the Liv-ex Automation Suite
This launch expands the set of critic integrations already available to Liv‑ex members, including Vinous, Jane Anson and The Wine Independent.
It also forms part of an increasingly powerful suite of automation tools designed to help wine businesses modernise operations, reduce manual work, and scale more efficiently.
Beyond critic data, members can automate:
Trading
Display live Liv‑ex offers on your e‑commerce site without holding stock
Automatically list your own wines on the Exchange
Increase visibility, boost sales, and trade around the clock
Pricing data
Bring global pricing data directly into your systems
Access market value, recent trades, and regional price comparisons
Make faster, more informed pricing and purchasing decisions
Product data
Enrich your website and internal records with standardised, accurate product information
Keep your catalogues consistent and clean, without manual updates
Ready to Reduce Manual Work?
Learn more about our automation offering, and how it can streamline your business, or fill out the form below to speak with our Business Development team.
Resources
Liv-ex Reports
Talking Trade 23rd of January: California claims 14% of trade, led by Screaming Eagle
The US had its strongest week in recent memory, accounting for 14.1% of trade. While Screaming Eagle led, Harlan, Opus One and Montelena all saw significant demand.
Market Intelligence
The latest Talking Trade is now live!
Bordeaux took back its lead of the market, led by 2021 Bordeaux. Burgundy and the US followed in second and third place.
Screaming Eagle 2023, Figeac 2021 and Domaine de la Romanee-Conti, Echezeaux 2022 were the top-traded wines of the week by value.
Despite ongoing tariff threats, US buying remained consistent at 20%.
Bordeaux led the market with a 31.2% share of traded value. The 2021s, now generally trading well below their ex-chateau release prices, took centre stage. The 2016s and 2019s followed.
Following a strong close last week, Burgundy fell back into second place behind Bordeaux with a 27.2% share of the market. Domaine de la Romanee-Contiwas the top-traded producer by far, accounting for over 10% of trade overall. Echezeauxand assortment caseschanged hands most frequently.
The US had its strongest week in recent memory, accounting for 14.1% of trade. While Screaming Eagleled, Harlan, Opus Oneand Montelenaall saw significant demand. Though US buyers took a larger share of purchased value, Asian buyers bought more frequently than any other region.
Champagne followed in third with a 10.1% share. While the Grand Marques generally claim most of the region’s trade, Jacques Selosse came out on top this week with Millesime2013 and Initial NVleading the producer to a 23% share.
Tuscany reclaimed some of its ground after a weak close last week. San Guido was by far the top-traded producer, the 2020 and 2022 vintages of Sassicaiain the top positions by value.
Hear from Tom Burchfield, Head of Market Intelligence, and Alex Chisholm, Data Analyst, as they share their perspectives on what’s to come in fine wine…
Hear from Tom Burchfield, Head of Market Intelligence, and Alex Chisholm, Data Analyst, as they share their perspectives in this short video – exploring why there is cause for optimism in 2026.
For the complete picture, dive into the full report tounderstand the story behind the numbers and uncover actionable insights for the year ahead.
Liv-ex members received this report last year. Now you can download your exclusive copy of the Liv-ex Year In Review Report.
Download the Full Report
Resources
Liv-ex Podcasts
Inspired Money x Liv-ex Podcast: Exploring the Liv-ex Power 100 Report
In a recent episode of Inspired Money, Sophia Gilmour and Robbie Stevens joined host Andy Wang to delve into the new Liv-ex Power 100 Report
Exploring the Liv-ex Power 100 Report on Inspired Money
In a recent episode of Inspired Money, Market Analyst Sophia Gilmour and Head of Broking Robbie Stevens joined host Andy Wang to delve into the new Liv-ex Power 100 Report, which ranks the most influential fine wine brands in the secondary market.
Our experts shared key insights on market trends, standout brands, and the factors shaping today’s fine wine market landscape.
Listen to the full discussion here:
Resources
Liv-ex Podcasts
Knight Frank x Liv-ex Podcast: What’s driving the uptick in the global fine wine market?
In a recent episode on Knight Frank podcast, Liv-ex Head of Market Intelligence, Tom Burchfield joins Liam Bailey.
In a recent episode of the Knight Frank podcast, Liv-ex Head of Market Intelligence, Tom Burchfield, joined Liam Bailey.
They unpack a challenging three-year period for the Liv-ex 100, why Tuscany has shown resilience, and what the recent rebound could mean for the end of the downturn.
Listen here:
Resources
Liv-ex Blog
What’s Really Happening In The Fine Wine Market In Q1?
Our Market Intelligence team, led by Tom Burchfield, Head of Market Intelligence, and Sophia Gilmour, Market Analyst, offers an insider’s look at what’s ahead this…
Our Market Intelligence team, led by Tom Burchfield, Head of Market Intelligence, and Sophia Gilmour, Market Analyst, offers an insider’s look at what’s ahead this quarter.
They explore:
What they are looking forward to this quarter in the market
The exclusive insights and reports Liv-ex members can expect
This is your first glimpse of the intelligence driving smarter decisions across the market, helping our members stay ahead and make informed choices every step of the way.
Resources
Liv-ex Reports
Talking Trade 16th of January: Burgundy leads the market as UK trade hosts 2024 vintage tastings
Burgundy claimed 37.1% of traded value. Bordeaux followed in second place with 30.1%.
Market Intelligence
The latest Talking Trade is now live!
Burgundy claimed 37.1% of traded value. Bordeaux followed in second place with 30.1%.
For the second week running, Haut Brion 1989 was the top-traded wine of the week by value. Roulot’s 2023 Meursault and DRC, La Tache 2022 came in second and third.
UK buyers pulled ahead, claiming 43% of traded value.
With tastings of the 2024 vintage taking place in London this week, Burgundy led the market, accounting for 37.1% of traded value, over 70% of which was purchased by UK buyers. The 2022s were the top-traded by value, though the 2023s traded most frequently.
Bordeaux followed in second place. With the 1989 vintageagain in the top spot, Haut-Brionwas the region’s top-traded wine overall. Petrusfollowed, a single bottle of the 1966 changing hands alongside several recent vintages.
Champagne’s share fell from 12.2% to 8.9%. Higher value, rarer wines led the region, with Salonand Dom Perignon P2amongst the top traded wines by value.
The Rhone had a decent week, holding a 5.1% share. Jean Louis Chave was the region’s top-traded producer by value, with the Hermitage Rougeand Blanc and Ermitage Cathelinall trading.
Italy pulled back this week, both Tuscany and Piedmont seeing their shares decline. Giacomo Conternoand Biondi-Santiwere the region’s top traded producers, rising ahead of the Super Tuscans who typically claim the top spots.